Saturday, November 30, 2019

Washington DC free essay sample

My bill is the next on the docket. It’s the middle of the day at the JSA convention in Washington D.C.. It’s my turn to say what I think should be done. You’ve done this over and over. You’ve got this. I walk up to the podium and give the speech I have repeated over and over in my head for days. It goes well. I sit down and talk to my friends, one of whom I’ve known for a while and the other I have just met. We hear the con speech next and subsequent speeches by either side. I appear to have support and it should be close. Finally, we take a vote. Apparently the speech didn’t go well. My bill didn’t pass. I ask my partner, who is doing his speech in the House of Representatives section, if it passed in his room. We will write a custom essay sample on Washington DC or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page It didn’t pass there, either. I don’t get to take my bill before the full congress, but that doesn’t mean I’m done with the convention. I still have two days left to listen to the other 800 people talk about what they think is right. I still get to voice my opinion on these issues. I still get the chance to decide whose bills pass and whose don’t. My bill didn’t pass this year, but next year I will be back to try again.

Tuesday, November 26, 2019

6 Ways to Make ATS Work in Your Favor

6 Ways to Make ATS Work in Your Favor Resume screeners, formally called applicant tracking systems, are dreaded by most job seekers. While these robots make life much easier for the hiring manager who is inundated with applications, they are likely the reason you don’t hear back from many jobs for which you apply. When the human element of resume review is removed, your resume becomes purely technical. The good news? Technical means there is a strict set of guidelines by which ATS scan your resume- a set of guidelines you can follow when building your resume. Check out these 6 ways to make ATS work in your favor.1. Stick to a FormatYou’ve probably heard about the three main resume formats: chronological, functional, and hybrid. Each of these formats highlights a different part of a job applicant’s history. For example, the chronological resume, which is the classic resume format, focuses on work experience. The functional and hybrid resumes take some of the focus off of experience and shine it on val uable skills. Which format is best for ATS? Whichever format puts your work history in the best light.2. Introduce YourselfIt sounds pretty obvious, but forgetting to include your name and contact information on your resume could prevent you from getting your dream job. When an applicant tracking system parses your resume (distributes its information into sections), it includes the contact information so the hiring manager can send you an email or give you a call about an interview. Plus, many hiring managers will search ATS by zip code to find applicants who live in the area. So, include your name, phone number, email address, and full home address including zip code.3. Don’t Leave Out DatesOne way ATS work against the job seeker is when they forget to include dates beside their work experience and education. When your resume is parsed by the ATS, it orders your experience and education based on the dates. If you forget to include a date (month and year), that piece of infor mation could be parsed into the wrong section and never seen by the hiring manager.4. Keep it Visually CleanApplying through an ATS is not the time to use fancy fonts or bold designs. Research has actually shown certain fonts and designs (including columns) to parse incorrectly by ATS. Stick to Times New Roman, without columns, to be sure your font and design is not keeping your resume from being seen. When you get an interview, you can let your personality shine through.5. Customize Your KeywordsThis is a big one. After a resume is parsed by the ATS, it is entered into the database with every other application. The hiring manager can then search the database by keywords or skills. These skills will likely be the same top skills mentioned in the job posting. This means that before you apply for each job, you must customize your resume to be sure it includes all relevant keywords. Look for skills used more than once in the job posting and include them naturally into your resume. Be v ery wary of keyword stuffing when adding them more than once.6. Check Your WorkAll it takes is one letter out of place to make your â€Å"marketing† experience turn to â€Å"maketing† and send your resume to the bottom of the metaphorical ATS pile. Check your spelling and grammar, and then check them both again. Ask a friend to read it over one more time to be sure it is perfect. Run your resume through an optimization scanner like Jobscan to find out what keywords and other information is missing.Applicant tracking systems are a little bit like strangers- they are only scary until you get to know them. In fact, they can become your best friend if you learn to accept their secrets and quirks. The tips above will give you a solid foundation with which to build your ATS relationship.This post was written by James Hu, who is the founder and CEO of Jobscan, a tool that helps job seekers land more interviews by comparing one’s resqume against any job description for keywords and match rate.

Friday, November 22, 2019

Common High School Policies For Recommendation Letters

Common High School Policies For Recommendation Letters SAT / ACT Prep Online Guides and Tips When should you ask for a recommendation letter? Many high schools answer this question for you with an official timeline and procedure for your recletter requests. In addition to school policy, your teachers might also set rules aroundhow and when to ask for letters of rec. This guide will go over the most common recommendation letter guidelines, as well as some not so common ones that you hopefully won’t encounter (like a lottery system!). To start, let’s consider whichguidelines are set on a school-wide basis and which ones fall into the realm of individual teachers. What Do Schools Say About Recommendation Letters? You should receive directions from your school, or more specifically, your guidance or college counseling office, on two mainsteps: When to ask for letters of rec, and What information to give your teachers. Let's first take a look at the three most common guidelines around when to ask for letters. 1. Ask in the Spring of Junior Year Generally, schools with strong college counseling departments have their students ask for letters in the spring of junior year, usually by April or May. This system tends to be part of the school’s culture, so teachers, mainly th grade teachers, expect to get requests then. Asking later is seen as inappropriate and last minute. 2. Ask Within a Month of Your Deadlines Other schools take a more hands off approach and tell students to ask anytime up to three or four weeks before their deadlines. Larger public schools often use this approach, where students are given more independence and a longertime window in which to make their requests. Some students still may ask in junior year or email their teachers over the summer with a promise to follow up with information in the fall. 3. Submit a List of Names to Your Counselor A third, less common system used by a few schools involves some chance. Students give three names of teachers to college counselors, who then assign each student two teachers. Usually smaller private schools with a large percentage of college-going graduates use this method to ease the burden on teachers who get the most requests. Schools with this system are a bit more strict, while, as you read above, others put the responsibility largely in thehands of students. Most schools, however, have similar guidelines about what information to give to your recommenders. This information typically goes into a "brag sheet." Prepare a Brag Sheet In addition to setting rules for when you ask, your counseling department should give you a packet to fill out to help your recommenders. This packet should include space for you to write your college list and deadlines, as well as a formcommonly referred to as a "brag sheet." Here you'll describe yourself and your goals. There may be space for your parents to contribute their ideas, too. Whatever systems your school uses, there are two best practicesto go by when planning your recommendations: ask early, and give your recommenders a detailed resume and brag sheet. Just how early you ask may depend on your school’s policy, as just described, but it may also be influenced by the teachers you plan to ask. Let’s take a look at what teachers control in this process. Some teachers limit the number of rec letters they'll write, so you have to ask them early! What Do Teachers Say About Recommendation Letters? While your school tells you when and how to ask, your teacher decides how many recommendation letters they’ll write for students. Some don’t set a limit at all, while others set a cap at around fifteento twenty letters. It may be disappointing to learn that your teachers limit their letters, but on the bright side it suggests that they put time and thought into each letter they produce. In a few, unfortunate cases, teachers set a very strict limit and don’t seem too eager to write recommendations. One student on College Confidential talked about how his teacher collected everyone’s requests and drew only six â€Å"winners† out of a hat. Luckily, it’s not common for teachers to set a cap this low or to select students arbitrarily. If you have a good relationship with the teacher and make your request early enough, then she should agree to provide you with a letter of rec. At this point, you may be wondering what your school and teachers have to say about recommendation letter guidelines. If you don’t know already, how can you find out? If you don't know your school's rec letter policy, how can you search for clues? How Can You Learn About Recommendation Letter Guidelines? It’s never too early to find out this information, as you want to get your requests in early and devote a good amount of time to preparing your packet. Ideally, your counselors give you this information during college planning presentations. If not, you can absolutely set up an appointment to meet with your counselor. Prepare a list of questions, like when and how you should ask, and go into the meeting prepared so you find out everything you need to know. Your counselors should also have some advice on which teachers have a reputation for writing strong letters, and which ones get flooded with requests. If your counselor hasn’t already given you the details on your teachers, you can speak to older students, as well as your teachers themselves to find out when’s an ideal time to ask. Even if it’s only halfway through the year, you could tell your th grade teacher that you’re curious about recommendation letters and wonder if she has any special deadline for accepting requests. Even if you’re not ready to ask yet, you can plan when to do so. Some of these concerns are obvious requirements, while some are not so immediately apparent. Why’s it important to make sure you know about all recommendation letter guidelines from all involved parties? Guidelines help make sure your recommendation letters get into the system by your application deadlines. Why Do You Need to Know About Recommendation Letter Guidelines? These guidelines influence when you ask, who you ask, and what information you prepare. By figuring this all out early, you can spend a few weeks deciding who to ask and producing your materials. It’s especially important to put time and thought into your resume and brag sheet, as your recommenders will rely on these documents to write their letters. Not only should your recommenders already have a positive impression of you from class, but giving them thorough materials willalso impress them and show them how seriously you’re taking the college application process. As discussed above, some schools require students to ask in junior year while others take a more hands-off approach. Even if your school doesn’t give you a specific deadline, you might consider asking at the end of th grade. That way you’re fresh in your teachers’ minds, plus you can ensure that you won’t lose a spot to other students who were ahead of the game. If you’re unclear about the answers to any of these questions around recommendation letters, you should definitely speak with your counselor and teachers. Make sure you have the information you need to feel empowered through the process of applying to college. What’s Next? Speaking of the steps you need to apply to college, check out this full guideon how to apply to college. It goes over everything you need to know, from choosing the right classes to taking standardized tests to filling out your application forms. For more on planning your recommendation letters, you can learn about how to request your letters here and why exactly these letters are so important to your overall application. Want to improve your SAT score by 160points or your ACT score by 4 points?We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

Wednesday, November 20, 2019

Sydney Harbour Bridge Essay Example | Topics and Well Written Essays - 1250 words

Sydney Harbour Bridge - Essay Example In other words, Carl Hooper asserts that there should be a 'depoliticisation' of the Sydney Harbour Bridge and he makes use of the theories of Roland Barthes to explain this depoliticisation, as well as the aura and allure of the Bridge. In the explanation of the bitter conflicts between sectional interests as well as the tensions between public and private, Hooper makes use of the theories of Roland Barthes and the method has been greatly effective. "The explanation of this event is found nor in history nor politics, but in the function of mythology. The celebratory phenomenon enveloping the harbour bridge is similar to that analysed by Roland Barthes. In this explanation the harbour bridge constructed out of concrete, granite and steel acts as a mythic signifier, situated in a particular environment and history. This is its 'sensuous' dimension."2 Therefore, Carl Hooper explains the concept of the 'depoliticisation' of the Sydney Harbour Bridge as well as the aura and allure of the Bridge by the use of the theories of Roland Barthes. The Sydney Harbour Bridge, according t... Thus, Hooper suggests the significance of the mythology concerning the Sydney Harbour Bridge which depoliticises the bridge through the generation of images that conceal or deform the material, historical and political dimensions of the real Sydney Harbour Bridge. Through these images one may imagine that the bridge is something eternal and that it belongs to the natural order of things. Such perceptions make the bridge as something beyond question and beyond politics. Two of the most important vehicles for the bridge mythology are provided by the souvenir histories and the visual arts and Hooper is engaged in a critical reading of the mythology by examining some sample vehicles and he recovers the Sydney Harbour Bridge as a material, historical and political entity. In its planning, construction and continued maintenance, the Sydney Harbour Bridge has been identified as a public work, though the idea of public is limited here. The bridge is also identified as a vampire and as the ci ty as such because it represents the city's interests in relation to other cities. As the symbolic and aesthetic considerations were involved in the design of the characteristic shape of the Sydney Harbour Bridge, it has never been understood in purely utilitarian terms. There were several dangers and issues involved in the construction of the bridge and the estimates of its cost impressed the popular imagination with the specialness and uniqueness. The extraordinary benefits which would flow from the bridge were stressed by the supporters of the task. There were several other factors which contributed to the mythology concerning the bridge. "The spectacle of its construction in the midst of the daily life of the city

Tuesday, November 19, 2019

The inpact of immigration on the construction industry Essay

The inpact of immigration on the construction industry - Essay Example Immigration will lead to increased population in a country and this leads to an increase in the demand for social amenities and this indirectly affects the construction industry. This paper discusses the effects of immigration workers in the UK who work with the construction industry, the construction industry in the United Kingdom has over 250 thousand firms and the industry employs over 2 million people, the paper analysis the effect of immigrant workers with reference to health, skills, communication and infrastructure. The construction industry in the UK is termed as the biggest industry because it employs over 2 million people, it is also termed as the most risky job because in the past 25 year over 2,500 people have died from accidents in construction work, further there has been reports of many illnesses and injuries caused in the work process. The construction industry has a large number of injuries and illnesses compared to other industries. This is because in the industry the workforce is exposed to more physical activities. The immigrant workers in the UK are mostly from Bulgaria and Romania, these immigrants work in the most dangerous tasks and for this reason they account for more injuries and deaths in the construction industry. The immigrants however have been considered to be beneficial to the economy in that they have reduced the tax burden of the natives. Immigrants have differing cultural and social background and this shapes their attitude and their expectations in the work place. The high levels of injuries and deaths of the immigrants in the workplace can be attributed to the following factors; The immigrants have little or no training regarding safety and health in the workplace, for this reason therefore there is an increased occurrence of injuries and deaths in the construction industry which employs most of these immigrants. The immigrant workers who work in the

Saturday, November 16, 2019

Good Research Topic Essay Example for Free

Good Research Topic Essay Many at times choosing an appropriate topic seem like a herculean task as a lot of problem areas may come to mind at the time of choosing the topic. What is more frustrating is being able to settle on a brilliant topic. Choosing the research topic is one of the most critical steps in conducting a successful by all standards. The truth is, the search for a good research topic is a daunting task, especially when researchers are often expected to know how to identify or figure out a good research question by themselves. It also is important for us to keep in mind that an initial topic that we come up with may not be the exact topic which we end up writing about. Research topics are often fluid and dictated more by the students ongoing research rather than by the original chosen topic. Such fluidity is common in research, and should be embraced as one of its many characteristics. The ability to identify and develop a good research topic depends on a number of factors. Fortunately, with every problem, there is always a place at which we can use as a starting point that will hopefully lead us to a desirable solution. The first important factor to consider when selecting or choosing a good research topic is to choose a topic that is of interest to them. The researcher should be able to ask themselves and identify where their interest lies, after all every individual will have at least an interest in one area or another. The fact that students approach their supervisors/ advisors with questions if they are faced with any confusion when conducting their research, the importance of the research advisor also having an interest in the chosen topic cannot be over emphasised. Research supervisors or advisors to a large extent, has a duty to coach, and give critical comments and reviews to the chosen topic. Uri Alon, a theoretical physics major turned systems biology expert (who is now one of the most renowned scientists in his field), per his own experience gave this piece of advice; â€Å"listen to your inner voice. † As he indicated, interest in a research problem is a subjective experience. In most instances, one’s actual interest clashes with the public interest and makes it impossible for the researcher to identify what their actual interest lies in. This however does not mean that pursuing a research of public interest is not a good option; in any case, a good research should be able to benefit the general population as a whole. We must be able to distinguish what we are interest in from other people’s opinion. This is what will inspire us and enable us stay focused throughout our research journey. For instance we can search within our hearts and minds problems in our various communities, industries or even continents which we are passionate about and would wish for these problems to be solved. This will help sieve out the many options from external sources such as the media, and focus on what we are interested in. In effect, if we have a research problem that has been bugging us for quite some time, chances are we have found our true interest to conduct our research on. Another attribute that makes a chosen topic a good one is whether the researcher has the requisite knowledge in their area of interest. It should be noted that doing a literature review enables us to have more insights in our area of interest, narrows down our research focus and directs us to ask more specific questions. In addition, knowing how much knowledge base is available on our chosen field will help us figure out what strategy to adopt in finding data. We can also read some other publications other than the text books and famous business journals available online as well as in print versions to be abreast with our chosen problem area. No matter how much potential our research question has, if we do not have the needed time to conduct our study, it can easily be a wasted effort and disappointment. A researcher can work on a time-feasible research project without having to sacrifice their interest, by breaking down the research problem into several smaller, manageable and more specific questions. It all depends how early they start their research activity. The main point here is for us as researchers to be more realistic about the time available and identify our research question accordingly. In order to ascertain whether an identified problem area must be researched on, it must satisfy primarily three (3) main conditions: i. There should be a perceived difference between what the current situation in the problem area is and what it should have been, all things being equal ii. The reason or reasons for this difference should be ambiguous. If the reason is readily known, then there is no point researching this problem area iii. There should be more that one (1) possible solution to the problem identified. It is very important and of a high significance that one chooses a research topic which is of significance to the current scenario in the society and one’s field of study. One therefore has to select research topics pertaining to business and management practices. Relevance is the key word in this regard. A clear understanding of the assignment will allow the student to focus on other aspects of the process, such as choosing a brilliant topic, which is, identifying the problem area and identifying their target audience. If a possible research topic is not addressing a priority problem, it is not worthwhile researching into it. To avoid duplication, care must be taken to ensure that the chosen topic has not been researched on. If one can find answers to the identified problem in already available, published or unpublished information, or just by using their common sense, then it will not be worthwhile conducting the research on the selected topic. Where it has been established that the problem area has already been researched into, the researcher must investigate whether the most important aspects of the problem area(s) still require some answers or the answers gathered by the predecessor researcher does not address the problem in its entirety. In this case, the same topic could be chosen otherwise the topic should be dropped. One of the most common difficulties in selecting a research topic is focusing on appropriate questions. Initially it might appear that the most exciting, interesting and relevant questions require a 10 year research programme, a team of research assistants and a multi-million research budget! But that isnt actually the case. The question here is, â€Å"how can you make sure that the research project is feasible, manageable and do-able within the normal constraints that he/ she will find themselves in? There are several practical considerations that almost always need to be considered when deciding on the feasibility of a research project. First, the researcher has to think about how long the research will take to accomplish. In addition, the researcher has to question whether there are important ethical constraints that need consideration. Also, one needs to establish whether they can achieve the needed cooperation to take the research project to its successful conclusion. Last and most importantly, the researcher should consider how significant the costs of conducting the research will be. Failure to consider any of these factors can be disastrous to the whole exercise. In general it is advisable for the one conducting the research to choose a topic that has the interest and support of the relevant authorities. This will increase the chance that the results of the study will be implemented. Topics that do not have the support or backing of the decision makers should be avoided as chances are they might never be implemented. In choosing a good research topic, the researcher must also consider the urgency in the needed research results for making a decision or developing interventions. Consideration must be given to which research should be done first and which could be done later. In effect, if the research cannot be done in a timely manner, then it better left not looking into. Topics or problem area that has been identified should be ethically acceptable. The researcher must be mindful of the possibility of their chosen area causing harm to others. We should consider whether there are any relevant ethical issues associated with our chosen area. If we happen to think our research isn’t ethical, we must drop the topic. In relation to the second part of the question which requires us to give five (5) examples of a good research topic and justify why we have chose them are as follow: Why doesn’t the average Ghanaian feel the effect of low inflation in their pockets? There have been impressive stories about declining inflation rates in Ghana in the past few months. The Ghana Statistical Services recently reported that inflation rate has decreased from 15. 2% in December 2003 to 8. 8% in January 2013. But while officials are painting a rather rosy picture of the economy, the average Ghanaian feels very ambivalent about these reported rates for the simple fact that they can hardly see the impact on their everyday cost of living. Economists have debated the seriousness of inflation since time immemorial, yet its economic cost remains ambiguous. It seems no matter the real economic cost of inflation, it does not show a real picture in the cost of living of the average Ghanaian. The confusion surrounding inflation rates in Ghana has to do with measurement problems. There are about three (3) ways of measuring inflation, that is, by the consumer Price Index (CPI), Producer Price Index (PPI) and the Gross National Product (GNP) deflator. The most commonly used index in Ghana is the CPI. Conducting a research on this problem area will inform us whether the CPI way of calculating the inflation rates reflects the actual state of the economy. In addition, we will figure out whether the various consumer products included are realist. The pricing structure of housing units in Ghana, how can it ever be regulated? Compared with other advanced countries, Ghana’s housing industry is at a rudimentary stage. High property prices particularly in the urban centres fuelled by a rapidly growing middle class and an uncontrollable urbanization have turned the housing industry into one of the critical developmental issues facing policy makers. It has been argued that the boom in the housing sector is largely driven by the surge to remittances. Others are of the opinions that the sector has experienced growth mainly because non-resident Ghanaians who have access to low-interest global funds are increasingly investing in the housing sector. If this is the case, then how come houses in Ghana are not affordable? A study into this area to a large extent will reveal the factors driving the pricing of housing units and alternative ways to make houses affordable to the middle class. Women in the corporate management, are they really improving performance? The impact of gender diversity and corporate leadership is not a new phenomenon. Gender diversity within senior management teams has become an increasingly topical issue for three related reasons. First, although the proportion of women at board level generally remains very low, it is changing across the world. Second, government intervention in this area has increased. About seven (7) countries have passed legislation mandating female board representatives to address the issue of fairness and equity. The third and most interesting of the debate around this topic has shifted from an issue equity and fairness to a question of superior performance over their male counterparts. If gender diversity on an entity’s board implies greater profitability then it would make sense to have more women in senior management regardless of government directive. This topic is of interest to a large number of people and as such has a lot literature available on it. It will make a brilliant research topic for these reasons. Are auditors really independent as they are perceived to be? Auditor independence has been termed the cornerstone of the auditing profession, since it is the foundation for the public’s trust in the attest function. However, auditors are faced with pressure to compete among themselves and the likelihood of them not being completely independent has increased overtime that is, staying in business over conforming to ethical requirements. A research in this area will inform us on the actual or perceived independence of auditors and how the business and ethical aspects can be managed. There will be a great literature review on this subject as are result of the Eron scandal in 2011, plus it is of interest to the corporate world. The social network phenomenon, Is it doing more harm than good to our relationships? It is a known fact there are many positives to social media and like everything, there is always a negative to balance the source. As social networks like facebook, twitter, myspace, instagram etc have left positive tracks within our lives; it has also affected us by turning us against one another. Social media whether we like it or not affects our relationships from family, both nuclear and extended, friends, schoolmates, work colleagues, marriages, dating partners, the list goes on and on. The question here is whether the positive effects outweighs the negatives and vice versa. A study in this area will help conclude if social media is worth it after all, on our various relationships. The importance of choosing a good research topic is the primary key to unlocking a successful research exercise. Getting the research question right is an essential, although not always a straightforward step in any research project. Settling on a research question is often difficult to do in isolation, therefore obtaining advice from experts and colleagues, collecting information from the literature and developing an awareness of the context in which the research is likely to be undertaken will all contribute to a successful outcome.

Thursday, November 14, 2019

Stonehendge :: Architecture History Art Essays

Stonehendge When you think of Stonehenge, you think of the Ancient Druid Civilization that supposedly built it, this is in fact not true. In this essay, I will show you the building of one of the most amazing art forms in history, as well as give some insight on legend. Certainly the best known of all megalithic sites, Stonehenge stands in isolation on the undulating chalk of Salisbury Plain, west of Amesbury, between the busy A303 and A344 roads. At first sight, this unique and enigmatic site appears smaller than imagined, but the tallest upright stone is 6.7m (22ft) high, with another 2.4m (8ft) below ground. The outermost element of the site is the Avenue that runs straight down a gentle slope for 530m (560yds) into Stonehenge Bottom. The Avenue consists of twin banks about 12m (40ft) apart with internal ditches, and it begins at the entrance to the earthwork enclosure. Here is the Heel Stone, a large upright unworked sarsen (hard sandstone) that lies immediately adjacent to the A344 road. It is worth noting that the nearest source of stones of the size represented by the large sarsens at Stonehenge is on the Marlborough Downs, about 30km (18mi) to the NE. One may only imagine how these stones had been moved; it only seems logical that these stones (the heaviest of which weighs about 45 tons) were transported on some type of sledge. Moving inwards from the Heel Stone is an earthwork enclosure that consists of a ditch and an interior bank, the height of which was calculated by Professor Atkinson as being about 1.8m (6ft). It is known that there were at least two entrances, the one now visible (facing NE) and one to the south. Lying within the entrance is an unworked and now recumbent sarsen stone, stained a rusty red caused by rainwater acting on iron, and known as the Slaughter Stone. Arranged around the inner edge of the earthwork bank were originally four small uprights: the Station Stones, of which two are still visible. Immediately adjacent to the bank is a ring of 56 pits, known as the Aubrey Holes, marked by circular concrete spots. The area between the inner edge of the bank and the outermost stone settings includes at least two further settings of pits: the Y and Z holes. On the central area of the site, there are the stone settings, the sophisticated arrangements that set Stonehenge apart from any other prehistoric monument in Europe.

Monday, November 11, 2019

Eat2Eat Strategy

Eat2Eat. com 27th of November 2012 Strategic Management – Questions 1. What are the key success factors for competing in the online restaurant booking industry ? 2. What are the fundamental aspects of Eat2Eat's strategy ? Which of the 5 generic strategies do you believe Eat2Eat is pursuing ? Has the strategy evolved since the company's conception ? 3. Perform a SWOT analysis for Eat2Eat. 4. What role have strategic alliances played in Eat2Eat's success ? What types of partners are most valuable to Eat2Eat ?Which partners does Eat2Eat have the greatest potential to benefit ? Which partnerships should Eat2Eat focus on forming in the immediate future ? 5. Provide recommendations concerning Eat2Eat's future strategy. 1. What are the key success factors for competing in the online restaurant booking industry? * Quality of restaurants contracted * A large network of restaurants in strategic places * Good interface with relevant criteria (Place, time, ambiance, cuisine price, rating, †¦) * Clever communication * Favorable reputation * Good knowledge of the market Ability to respond quickly to shifting market conditions * Technical capability to make innovative improvements * Fast, accurate, technical assistance * Superior information system * Access to financial capital 2. What are the fundamental aspects of Eat2Eat's strategy? Which of the 5 generic strategies do you believe Eat2Eat is pursuing? Has the strategy evolved since the company's conception? First let’s say that Eat2Eat. com is an internet based restaurant portal, promoting fine dining in Asia pacific region, through twelve cities.The website is a guide to the region’s best restaurants with an online reservation service. The founder of this website believed that there was a value proposition in connecting dinners both corporate and personal with restaurants, with the help of a highly automatic process like the airline bookings, hotel reservations or car rentals. He also believed tha t restaurants could benefit by having a presence on the internet. And we think it is important to precise also that the revenue generated by Eat2Eat is different from other restaurants portal on the internet. 0% of their total revenue came from their commissions on the restaurants (between 7% to 10% of the customer’s bill); 20% of the company total revenue are from banner advertising on the website, and the last 40% came from the preferred arrangements between credit cards companies and restaurants. Whereas most of other portals derive revenues from advertising alone. Therefore one of the major customers for Eat2Eat remains the restaurants’ owners (through the commission and the advertisements), Eat2Eat signed them up as suppliers, but also there can’t be any commission without any bookings. Corporate strategy Looking at Eat2Eat present corporate strategy, it is following a growth strategy and more specifically an internal growth. Eat2Eat strategy is to capitali se on its core competencies, expanding its existing resources. We have the example in the case when the company wants to increase its geographic coverage, launching in Kyoto, Melbourne and Phuket. We can also add that this choice of strategy follows Aggarwal’s desire to conserve full ownership and control on his company. * Generic strategyThe reason why we think Eat2Eat is following a broad differentiation strategy is the augmented services and their high quality. First, let’s say that comparing to other websites Eat2Eat is offering a wealth of supporting information, these extra features include: restaurants reviews, recipes, interviews with leading chief and list of tops establishments in various categories. To propose this service in a more convenient way, the restaurant can be search according to various criteria including location, ambiance and accessibility for disabled diners, smoking preference, cuisine, price range, quality rating and hotel affiliation.The lau nch of the content and the booking function through the WAP system improved also the accessibility of the service for the user. * Leader offensive strategy Eat2Eat can be considered as a leader because comparing to the other Asian pacific portals which are only city specific, Eat2Eat. com is offering regional coverage. Google and Yahoo! , search engines consistently ranked Eat2Eat. com first in search results for Asian restaurant reviews and reservations. And also the Smart Diners Organisation in the United-States has rated Eat2Eat. om as the top restaurant information and reservation site in the world. * A transnational strategy Because Eat2Eat is dealing with cross-country variations in buyer preferences and market conditions, it is very important to notice the differences between those markets (as market observations in exhibit 4) . Eat2Eat employed a combination of global local strategy. Eat2Eat has the same basic competitive strategy in all country market, but it is also able t o develop the capability to customise service offerings in different countries.To illustrate this point, the launch of equivalent sites in Japanese and Korean to cover the restaurants in Tokyo and Seoul is an example of this â€Å"think global, act local† strategy. Focusing on Tokyo again, another example could highlight this strategy: when Japanese corporations were reluctant to encourage their employee to sign up for the service and also because many first-tier restaurants in Japan had their own website but not the technology to support on-line reservations, Eat2Eat. com enabled the reservation for the restaurants’ website. This is clearly an example of a small adjustment for a specific market. Has the strategy evolved since the company conception? In a way, we could say, yes the strategy evolved, because first Eat2Eat was focusing its promotional efforts on corporate customers. It seems at the beginning the best way to reach customers, and this strategy worked well because both the corporation and Eat2Eat were wining (except in Japan as we observed previously, and the cultural adjustment were the first step to an increase in personal dinners booking in Tokyo). The strategy evolution from corporate customers to individual customers probably occurred with the success of the adaptation of Eat2Eat. om for mobile phones for Japanese and Korean customers. In order to reach its potential, Eat2Eat had to do all it can to increase the customer base in the personal market. The partnership with The Asian Wall Street Journal seemed the best way to reach the customer base. And even if the Eat! had little immediate impact on Eat2Eat. com reservations and revenue, it allowed the company to expand its restaurant base in current cities and established the business in new cities. With the same idea to reach more individual customers, Aggarwal thought of an agreement with credit card companies.We can also add that due to the lack of time and resources it may app ear now to Aggarwal’s mind, that an external strategic alliances might be taken into consideration and may be the best way to improve Eat2Eat efficiency. 3. Perform a SWOT Analysis. * * Strengths * Highly rated Eat2Eat. com was the most highly rated Internet based restaurant reservation service covering major cities in the Asia Pacific region. * Airline booking The airline booking is highly automated process. * 12. 000 customers After only five years of operations, the company already has 12. 00 customers from differents countries. Eat2Eat. com covered 823 restaurants in Bangkok, Hong Kong etc. * Team members Vikram Aggarwal hired 1 chief officer, 1 programmer, 2 other people in order to help with the workload. It was a little company, with competent personal and easy to manage. Moreover, the personnel costs should not be high. * Revenues The company makes 40% of total revenues with 7-10% of bill's customer. Then, in 2005, advertisements on the website contributed an addition al 20% of the revenues. * Recognition The company had received considerable recognition.A poll taken by the Smart Diners Organization in the United Staes had rated the company as the top restaurant information and reservation site the world. Moreover, Google and Yahoo ranked Eat2Eat. com first in search results for Asian restaurant reviews and reservations. * On mobile phone In 2004, the company was adapted to make its content and booking function accessible on mobile phones. This added accessibility would significantly extend the company's reach and utilization, considering the high penetrationof mobile phone in the region. * Weaknesses * Enable on certain cities The service became popular but lagged elsewhere.The service had not found greater acceptance in cities like Hong-Kong or Singapore. * Approach customers Vikram Aggarwal approached himself their customers but this technique is much too long. May be he can ask to professionals to make it A SA PLACE. * No time As we have just said before, Vikram Aggarwal had no time to convince all partners. * Second-tier restaurants Eat2Eat. com dealt exclusively for first-tier restaurants, there were moderately expensive or very popular and busy. Because second-tier restaurants did not accpet reservations and therefore were of no to Aggarwal. Resources The company did not have the employees or finanacial resources needed to pursue such a vast market. * Opportunities * Third party The company engaged in another complementary business : negotiated arrangment between credit card companies and restaurants for the benefit of credit card holder This third-party negotiations contributed the remaining 40% of revenues. And a partnership with a single credit card company might expose Eat2Eat. com to millions of new customers. * Discounts He negotiated discounts for corporate customers and commissions for Eat2Eat. Easy to access The website was an easy to access for secretaries and personal assistants. * Corporations Aggarwal fo cused his promotional efforts on corporate customers. Because he thought personal diners were too numerous and consequently, too dificult and expensive to reach. So, this approach would bring more value for Aggarwal efforts and would be the best way to reach customers. Roughly 80% of the companies he approached endorsed the program. * Partners Aggarwal wanted to find partners as hotels, local or regional newspapers and airlines companies. * Investment 0% of the new capital would be spent on public relationss and marketing activites to reach the personal dining market segmetn. And 10% would be spent on a technology upgrade. Only if the company raise $2 million in additional capital. * Threats * Equivalent sites There were other restaurants portals on the Internet, covering Adia Pacific and other regions but Eat2Eat. com was different, in fact the company offered regional coverage compare to competitors which derived revenue from advertising alone. * Languages The original website app eared in English. * Bank LoanEat2Eat had not yet established a profitable track record, so, it would be difficult to obtain bank loan. * Cost of maintenance The cost of maintenance of a website can be more and more expensive * Conclusion The situation of the company is quite good because the company is the most highly rated Internet based restaurant reservation service, and they have a real recognition. Moreover, they can find some partners to improve their service. Perhaps Vikram Aggawal has to be careful about potential new entrants, their resources and he has to find some solutions about his investment to improve his strategy. . What role have strategic alliances played in Eat2Eat's success? What types of partners are most valuable to Eat2Eat? Which partners does Eat2Eat have the greatest potential to benefit? Which partnerships should Eat2Eat focus on forming in the immediate future? * What role have strategic alliances played in Eat2Eat's success? First of all, strategic allian ces are short or long-term partnerships of two or more firms working on a specific project or cooperating in a specific business area. Those alliances can be in form of joint ventures, franchises or licensing agreements, which are the main alliances.Actually, Eat2Eat has made several strategic alliances. First, the core alliances, on which the business model is based, are the alliances made with each restaurant. Indeed, Eat2Eat brings customers to the restaurants and those latters pay a commission to Eat2Eat. Thus, this first type of alliance has played a key role on the revenue of Eat2Eat. Then, the second alliance was one with a regional newspaper : The Asian Wall Street Journal. In the long-run, it had a tremendous impact on Eat2Eat revenue. In addition, the number of the website users increased thanks to the Eat! romotion put in the well-known critics’ pages. Now, Eat2Eat needs a new strategic alliance. Indeed, the issue that Eat2Eat faces is to find a way to get an incre ase in the capital of the company : exactly, US$2 million more than actually. * What types of partners are most valuable to Eat2Eat? One of the most valuable partners would be an Internet company such as Yahoo. Indeed, it would provide the recognition needed for the growth of Eat2Eat. In addition, another valuable partner could be credit card companies. This alliance would allow Eat2Eat to get access to larges customer’s databases.That would have a great impact on the number of the website users. Even if it takes time to create a relationship, those types of companies would have a serious and positive impact on the Eat2Eat success. Then, given that no Internet company was interested in Eat2Eat, they had to think about potential venture. There were two possible types of ventures : venture with capital firms and one with entrepreneurial companies. In the first venture, the companies expect a return around 30% within 5 years, but with a minimum investment whereas in the second o ne, they only want to maximize their profit.Therefore, the most valuable partner between the two options above is the last one : the venture with entrepreneurial companies. Indeed, the main reason is that they have the same business expectation on the investment than Eat2Eat. Furthermore, this latter wants to do a venture with only entrepreneurial companies which cover the entire Asian region. * Which partners does Eat2Eat have the greatest potential to benefit ? Eat2Eat will probably make several partnerships. In fact, Eat2Eat knew that, in order to increase its success, they will need to do some partnerships with firms in other businesses.As an example, Eat2Eat wanted to work with firms such as hotels chains or airlines companies. However, they can continue working with other companies in the sector as themselves. In other words, it could be some other websites, but which cover only limited areas. In addition, we think that Eat2Eat will undoubtedly benefit from local Asian restaur ant website partners. Even if the Asian website partners cover a limited area, they are already implanted in a specific town. * Which partnership should Eat2Eat focus on forming in the immediate future?The current problem of Eat2Eat company is to get recognition. Indeed, this lack of recognition is a crucial issue for the company at the time being. It leads the companies to face problems in the process of making deals such as valuable partnerships with other corporations. Therefore, in the immediate future, Eat2Eat should focus on the partnership with all the Asian restaurant websites. Then, when Eat2Eat had covered enough key towns, their coverage provided from it will give them the credibility to do ventures with some banks.And then, in this way, they will get the database of customer needed to grow. 5. Provide recommendations concerning Eat2Eat's future strategy. Brigitte CISS As we could see, the company Eat2eat has a great concept which pleases a lot of consumers. The idea and the way it is implented is are good, and the only remaining issue, is the recognition. Indeed, Eat2eat has a problem being considered by â€Å"serious† companes such as banks, and trusted by businesses. Therefore, to be more recognized, the company needs to have contacts with big websites such as Yahoo! or Google, to be more available on the Internet, to increase the awareness and the knowledge of people. As the case said, also, Eat2eat has to be in a relationship with credit card companies to facilitate the online payment, and to create joint ventures with such companies. To increase the recognition, the company has to broaden its services to big cities, outside of Asia. Why not ? There are no infrastructures to take care of since it is an online operation, and it might be well known internationally. We would also recommend to the CEO to hire people specially for public relations.Going to every potential partner himself is a long process, and the opportunity cost is quite hi gh, with the amount of time lost. With more people available, the company could bring to her much more clients. After creating a more efficient network, maybe Eat2eat. com should now spend a bit on advertising. A quick ad on the Internet, not for businesses but directly destined to end consumers who are looking for restaurants, would increase the awareness and therefore the profits. On the long run, the company could even try to advertise on television.

Saturday, November 9, 2019

Making People to Vote

I believe there are many ways to get people to vote, but I believe the main way is through education. When people are educated on a subject, they know about it and what to do with it. A lot of people are uneducated on voting, so they don't know things, like how to register and where to vote. If we educate the public on voting and the benefits of it, more people would vote. This essay will discuss some of the possible ways of educating the public on voting. One way would be to make an educational commercial aimed towards the younger people in our society. Kind of like what Rock The Vote did, but more informational. My commercial would inform people how to register, how to find out where the voting booth is, along with all the set backs of not voting. I would talk about how you're giving up your freedom by not voting, because you're letting someone else decide who should be in charge. I would also make it very clear that everyone's vote matters! That's another big problem, each individual feels that they can't make a difference, because â€Å"they're only one vote†. I would also talk about the importance of knowing the people running in the elections and what they stand for, because if you're uneducated, you really won't make a difference. This is basically what I would talk about and it would definitely be aimed towards younger people. Another way to get people to vote would be to have a required educational program in high schools, that teaches kids every thing they need to know in order to vote. This would work very well, because it would teach younger people how and why to vote. You could also discuss candidates, how to find out about them, and what they stand for. Another way would be to educate people through fliers and brochures. This would be a lot harder and wouldn't reach as many people, but it would still educate some. A better way would be through a national magazine that talked about the importance of voting and the candidates that are currently running. This would work very well, because you would be educating people and getting them excited to vote. Overall, there are many ways to get people to vote, but I personally believe that voting comes through education. I believe the best way to increase the voting, is to increase the education of it among younger people.

Thursday, November 7, 2019

A View on Letter from Birmingham Jail essays

A View on Letter from Birmingham Jail essays A View on Letter from Birmingham Jail Being a letter (correspondence), this article, does not have a title per say, it has come to be known as Letter from Birmingham Jail. In the letter the writer, Dr. Martin Luther King Jr. (Dr. King) discusses his views on what was happening in the Civil Rights Movement and why. Dr. King is a credible writer and becomes qualified to write on this topic since he is possibly the best-known leader for the movement for African-American civil rights. Being a leader in this movement Dr. King adds more strength to his letter by being very appealing to authority, establishing credibility, character, and confidence; he gains all this by telling the reader about his position in the Civil Rights Movement. Dr. King has a certain type of philosophy that most people tend to agree with. Dr. King wrote this letter while he was in the Birmingham jail where he was detained after being arrested by the Birmingham police for his part in a demonstration. He was in Birmingham because an affiliate invited to Birmingham to participate in a non-violent direct action program. Dr. King sent this letter to Fellow Clergymen and has since been published in many forms because of the historical impact it holds. Initially directed towards the eight clergymen that had made statements that his present activities were unwise and untimely; Dr. King wrote this letter because he felt the need to defend his actions. This letter is easy for the reader to understand and very clear about the purpose, because of the good use of ethos, pathos, and logos. It appears he was trying to get the readers attention to let them know that he was going to explain his ideas and actions. He is very effective in his use of ethos and logos when explaining his purpose and reasoning for the actions. First, LOGOS is an effective appeal that Dr. King uses in this letter by being logical ...

Monday, November 4, 2019

Causes of American Divorce Essay Example for Free

Causes of American Divorce Essay For the last decade, the issue of American divorce has increased dramatically. A significant change in economical, psychological and emotional mind set could be the explanation of why so many American are ending their relationship in divorce. Issues such as, not having enough financial stability, lack of communication and lack of commitment, in other words infidelity, could provide an explanation to society of why divorce has increased throughout the years. The first cause of divorce may be because of not having enough financial stability from one of the spouses or both. The quote, â€Å"Money is the root of all evil,† may be true, especially when it comes to American marriages. Although, instead, the quote should say â€Å"Money is the root to all reasons marriages fail.† Money may not be the only reason it fails but could be one of the reasons. An example of this could be, if a spouse is paying for necessity based things, such as, bills and food and the other spends too much on things that are useless, this could become a problem, especially when children are involved. Most married couples tend to forget that when they say their marriage vows, there is an important line that pertains to money and that is, â€Å"Til debt do us part.† Relationships sometimes begin and the spouse may not know the financial difficulties one may be having. This could cause a problem when the couples try to buy a house or a car. Frustration could come upon them and eventually end the marriage due to the arguments. However, financial problems might n ot be the only cause of divorce. The second cause of American marriages ending in divorce could be, lack of communication. Most couples tend to stay fairly busy with work or college and don’t get a large amount of time to talk about issues one may be facing with the other, for fear that an argument may happen. However, not talking about the issues could become a problem. For example, the spouse may do something the other doesn’t like and if it keeps happening, the petty problem could cause an outrage to spark and since they were unable to solve the problem before because of lack of communication it could lead to the marriage possibly failing. The quote, â€Å"Love is communication, so the bottom line is; a lack of communication is a lack of love,† could be true for most marriages because not talking could cause separation between the spouses. The third cause of American divorce could be lack of commitment or infidelity. Infidelity is the act of unfaithfulness to a person. This could be the number one cause of marriage failure. For example, a spouse may not be into the sexual arousal game as the other spouse is. This could then lead to the spouse engaging in sexual activity with someone other than the person they married to. Sexual desire is not the only form of infidelity. Lust may be consider as adultery as well. A spouse may begin to have fantasies of being with someone else or an intense desire of love toward a person. To conclude, the three possible reasons American marriages fail could be because of financial issues, lack of communication and lack of commitment or infidelity. The numbers are becoming dramatically alarming. To stop this problem from happening marriages should build their relationship on a strong foundation and beware of rushing into things before talking about. Communication should be an important matter in any relationship. Causes of American Divorce. (2017, Feb 08).

Saturday, November 2, 2019

Queer Theory Essay Example | Topics and Well Written Essays - 1000 words

Queer Theory - Essay Example Queer Theory presumes that sexual characteristics that are a function of representations. It assumes that representations pre-exist and define, as well as complicate and disrupt sexual identities. Queer theory results in an effort to speak from and to the differences and silences that have been suppressed by the homo-hetero binary, an effort to unpack the monolithic identities 'lesbian' and 'gay' including the intricate ways lesbian and gay sexualities are inflected by heterosexuality, race, gender and ethnicity.' Queer theory allows us to examine Western culture and problematize its approach to attributing everyone to not only certain behaviour's but identities and its tendency to label, box and categorise. Queer theory also seeks to not only break down gender roles, sexual order and dichotomies but break down the very thoughts around sexuality in regard to biology and reproduction. Much discussion in queer theory has been cantered on the issue of spectatorship. In her frequently quoted and highly influential essay 'Visual Pleasure and Narrative Cinema,' Laura Mulvey (1975) described how dominant cinema codes have been constructed by a patriarchal system of looking and the desire to obtain and consume. The gaze championed by Mulvey (p.11) is assumed to be male, white and heterosexual, and therefore endowed with the power and privilege enjoyed by white and heterosexual men in a patriarchal society. In essence, she contends that in a classic narrative film, the subject of the narrative and the gaze, is male; woman functions as spectacle, the object of the gaze. In terms of spectatorship, the viewer is split between these two positions - the male subject and the female object of the gaze. Hence, being the spectator - identifying with the subject of the narrative and the gaze, presents a difficulty for female viewers (Mulvey, p.11). However, when Mulvey penned this article, she seemed to have neglected the presence of queer audience; her account of the sexual hierarchy of narrative cinema has been challenged by many critics who have insisted that identification can also occur across gender and sexual demarcations (Smyth, 1995, p.125) As Doty (p.151) argues, all texts are open to multiple interpretations; queer readings of texts are not alternative or sub-cultural readings, but readings to position side by side to normatively straight readings. "Boys Don't Cry" is arguable the earliest mainstream movie that is based on a real life story, to scrutinize the female to male transvestism. The 'gender as performance' notion is explicitly depicted in Boys Don't Cry; in the opening sequence, Brandon (Hilary Swank) is seen grooming and gearing up for her date. The idea of performance in this sequence seem to have a dual connotation, besides performance as in portraying a male role, I see performance here also as theatrical presentation where the socks for her crotch and the cowboy hat are seen as her props, and her cousin Lonny (Matt McGrath), and spectators of the film are the audience. Further into the film, when admiring Brandon's facial features, Lana (Chloe Sevigny)'s mum (Jeannetta Arnette) commented that Brandon looks like 'like a movie star', further emphasizing the performative nature of her gender to the